Home Staging Facts & Myths

Home Staging Facts
From the 2005 and 2006 Maritz Research staging polls

58% of buyers made a decision to buy after seeing 10 properties – effective staging keeps your house on the list of must-see properties.
79% of sellers are willing to spend up to $5,000 to get their house ready for sale – working with the right staging consultant maximizes your return on investment.
63% of buyers were willing to pay more money for a house that is move in ready.
86% of those surveyed said storage space is important to potential buyers – effective staging maximizes space and spaciousness.
Top three interior features for selling were freshly painted walls, organized storage space and current flooring – effective staging will address all three.
52% of buyers said the kitchen had the most significant impact on their purchasing decision.

From a 2003 Home Gain Survey of 2,000 real estate salespeople

Moderately priced home improvements, ranging from $80 - $2800, made in preparation for sale, yielded the highest returns when a house was sold.

From a 2004 survey by Joy Valentine – Coldwell Banker Broker on 2772 homes in 8 cities

Homes that were staged sold in 13.8 days.
Homes that were not staged sold in 30.9 days.
Vacant homes sell 80% faster when showcased with furniture- empty properties can be difficult to visualize as their own.
The staged homes realized on average a 6.4% increase over the list price.

Home Staging Myths
Staging is NOT:

Staging IS: